Mobile Marketing Made Easier with QR Codes
Do you look past the billboards on your way to the office? Do you ignore the print ads at the bottom of the newspaper? Do you switch off the TV or radio during commercial breaks? Do you skip banner ads on websites? As consumers, we all do this. For marketing companies, it is getting more difficult […]
Continue Reading →QR Codes for Customer Service
QR codes allow consumers to contact customer service or provide feedback with a simple scan. For instance the Washington State Ferries service provides a feedback poster with 2 QR Codes – each representing positive or negative experience by the passenger overall. A QR code doesn’t link only to a website, it can also connect the […]
Continue Reading →QR Codes Improve Customer Services at Hotels
QR codes have a range of applications in the hospitality industry. Customers can leave feedback on customer service on the go using QR codes, rather than take the time to fill out surveys by hand at the front desk. QR codes have taken the marketing world by storm due to their simplicity and the interaction […]
Continue Reading →QR Codes as Graphic Art
Artists can turn QR codes into art. Due to their design, QR codes can be customized with different colors, patterns, styles and can even include company logos. Apart from a few important sections of the QR code, it can be edited and still be readable. Editing QR Codes for Art Anyone can easily edit QR […]
Continue Reading →QR Codes for Nonprofit Organizations
There is an exponential increase in the use of QR codes by companies and nonprofit organizations using the codes in all mediums of communication – including print, TV commercials, billboards, and digital media. Companies are finding innovative ways to use QR codes all the time. Nonprofit organizations can also benefit from these codes. Here is […]
Continue Reading →7 Reasons Why QR Codes Will Succeed
QR codes are innovative promotional tools that allow businesses easier and cheaper access to clients. They also offer benefits to customers, such as the ability to access promotions without having to use conventional means. Many companies have only started to realize the various benefits of using QR codes in their marketing campaigns. Growing awareness of […]
Continue Reading →The Top 5 Mistakes in QR Code Marketing
A large number of companies have started using QR codes in their marketing campaigns. Customers are also becoming aware of these codes and downloading QR reader applications to their phone. However, some companies are failing to realize the importance of QR codes even when they have already integrated them into existing ad campaigns. QR codes […]
Continue Reading →Types of QR Codes
To us, they all look the same – but they are different when it comes to storing information. QR codes can store many different types of information including: URL: These are the codes that redirect the user to a website. As soon the code is scanned, the phone browser will open and load the company […]
Continue Reading →The Benefits of Using QR Codes in Marketing
Though many consumers are still unaware of the uses and applications of QR codes, that is rapidly changing. Companies like Starbucks and Wal-Mart have already started offering coupons and discounts through QR codes. Customers need only scan the code using the application in their smartphone to get the discount. Other companies are finding different innovative […]
Continue Reading →Do’s and Dont’s of QR Codes
With the increasing use of QR codes, it is important to understand how to use this new tool in various settings. Though patterns in QR codes can be altered, misplacing the QR code can make it unreadable. Creating a QR code incorrectly will not only return an error, but also frustrate the customer, which is […]
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